Assembly Leicester Square

3.5 star property

Photo gallery for Assembly Leicester Square

Cozy Comfort With a Little Extra Space
Balcony
Bar (on property)
Restaurant
Living area

Reviews

8.2 out of 10
Very good

Popular amenities

  • 24/7 front desk
  • Bar
  • Housekeeping
  • Air conditioning
  • Free WiFi

Explore the area

View map
27 - 31 Charing Cross Road, London, England, WC2H 0LS
  • The British Museum
    ‪15 min walk‬
  • Big Ben
    ‪15 min walk‬
  • London Eye
    ‪17 min walk‬
  • London (LHR-Heathrow)
    ‪35 min drive‬

Room options

Compact and Comfy Windowless Room

7.6 out of 10
Good
(43 reviews)
  • 10 sq m
  • Sleeps 2
  • 1 Double Bed

Modern Room, Spread Out and Settle In

7.4 out of 10
Good
(10 reviews)
  • 16 sq m
  • 1 bedroom
  • Sleeps 3
  • 1 Double Bed and 1 Twin Sofa Bed

Cozy Comfort With a Little Extra Space

8.2 out of 10
Very good
(163 reviews)
  • 13 sq m
  • Sleeps 2
  • 1 Double Bed

Similar properties

About the area

London

In the heart of London, Assembly Leicester Square is within a 5-minute drive of The British Museum and Big Ben. .This hotel is 1.2 mi (1.9 km) from Buckingham Palace and 1.4 mi (2.2 km) from London Eye.

What's nearby

  • The British Museum - 15 min walk - 1.3 km
  • Big Ben - 15 min walk - 1.3 km
  • London Eye - 17 min walk - 1.4 km
  • Buckingham Palace - 17 min walk - 1.5 km
  • Hyde Park - 4 min drive - 2.0 km

Getting around

  • Leicester Square Underground Station - 2 min walk
  • Charing Cross Station - 5 min walk
  • London City Airport (LCY) - 39 min drive

Restaurants

  • ‪Burger King - ‬1 min walk
  • ‪The Moon Under Water (Wetherspoon) - ‬2 min walk
  • ‪The Bear and Staff - ‬1 min walk
  • ‪The Cork & Bottle - ‬1 min walk
  • ‪Maharaja of India - ‬1 min walk

About this property

Assembly Leicester Square

Hotel with a restaurant, near The British Museum
Assembly Leicester Square offers 121 air-conditioned accommodations with hair dryers and complimentary toiletries. This London hotel provides complimentary wireless Internet access. Bathrooms include showers. Housekeeping is provided daily.
Make yourself at home in one of the 121 air-conditioned guestrooms. Complimentary wireless internet access is available to keep you connected. Bathrooms feature showers, complimentary toiletries, and hair dryers.
At Assembly Leicester Square, enjoy a satisfying meal at the restaurant. Quench your thirst with your favorite drink at the bar/lounge. Buffet breakfasts are available daily from 7:00 AM to 10:30 AM for a fee.
Featured amenities include a 24-hour front desk, luggage storage, and an elevator.
Buffet breakfasts are available for a surcharge and are served each morning between 7:00 AM and 10:30 AM.
Assembly Leicester Square has a restaurant on site.

Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transport

  • No on-site parking available

Food and drink

  • Daily buffet breakfast available 7:00 AM to 10:30 AM for a fee: GBP 15 for adults and GBP 15 for children
  • A bar/lounge
  • A restaurant

Family friendly

  • Soundproofed rooms

Conveniences

  • 24-hour front desk
  • Luggage storage

Guest services

  • Housekeeping (daily)

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Bathroom emergency pull cord
  • Grab bar near toilet
  • Lift
  • Low-height counter and sink
  • Wheelchair accessibility

More

  • Smoke-free property

Room amenities

Bedroom

  • Bedsheets provided

Bathroom

  • Free toiletries
  • Hair dryer
  • Shower
  • Towels provided

More

  • Air conditioning
  • Heating
  • Soundproofed rooms

Policies

Check-in

Check-in start time: 3:00 PM; Check-in end time: anytime
Early check-in subject to availability
Early check-in is available for a fee
Contactless check-in available
Minimum check-in age: 18

Check-out

Check-out before 11 AM
Late check-out subject to availability
A late check-out fee will be charged

Special check-in instructions

Front desk staff will greet guests on arrival at the property

Access methods

Staffed front desk

Pets

Pets not allowed

Children and extra beds

Children are welcome
Rollaway/extra beds are not available

Payment types

Important information

Optional extras

  • Fee for buffet breakfast: approximately GBP 15 for adults and GBP 15 for children
  • Early check-in is available for a fee (subject to availability)
  • Late check-out is available for a fee (subject to availability)

The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit/debit cards; cash is not accepted

Property is also known as

Assembly Hotel
Assembly London
Assembly Hotel London England

Assembly Leicester Square Reviews

Reviews

8.2

Very good

Rating 10 - Excellent. 752 out of 1735 reviews
Rating 8 - Good. 513 out of 1735 reviews
Rating 6 - Okay. 284 out of 1735 reviews
Rating 4 - Poor. 104 out of 1735 reviews
Rating 2 - Terrible. 82 out of 1735 reviews

8.6/10

Cleanliness

8.6/10

Staff & service

7.2/10

Amenities

8.0/10

Property conditions & facilities

8.2/10

Eco-friendliness

Reviews

10/10 Excellent

SEAN

Stayed 5 nights in May 2025

10/10 Excellent

Samantha

Business traveller
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 7 nights in May 2025

10/10 Excellent

William

Travelled with family, Travelled with partner
Liked: Cleanliness, amenities, property conditions & facilities
What an incredible experience for the first time being in London!! This hotel is so conveniently located down the street from the subway it’s about 2 minute walk! TONS of stuff to do in the area as well!
Stayed 2 nights in May 2025

6/10 Okay

Dane

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Assembly is in a good location, close to train stops, and walkable to Big Ben, Buckingham Palace, and The British Museum. The staff was friendly and there is a restaurant on the top floor that has an English breakfast buffet then Mexican for lunch/dinner with a great view. The best unexpected treat was the pastel de nata Santa Nata. This is a must stop if you are in the area. Drawbacks: the shower dripped for hours after use. The light switches were all connected somehow, so some only worked when others were on. The shower door didn’t close all the way so the floor would get wet.
Stayed 3 nights in May 2025

10/10 Excellent

Ky, Skokie

Travelled with family
Liked: Cleanliness, amenities, property conditions & facilities
Convenient.
Stayed 2 nights in May 2025

10/10 Excellent

Wayne

Travelled with partner
Liked: Cleanliness, amenities, property conditions & facilities
We loved our room. I am Handicapped and the room was very spacious. I have never been in a shower as large as the one we had.
Stayed 5 nights in May 2025

10/10 Excellent

Aj Gill

Stayed 2 nights in May 2025

10/10 Excellent

arnaldo

Travelled with family
Liked: Cleanliness, property conditions & facilities
Disliked: Amenities
Like: Location, cleanliness. Not like: no coffee or tea in room. No mini fridge in room.
Stayed 3 nights in May 2025

6/10 Okay

Christopher

Stayed 2 nights in May 2025

10/10 Excellent

Irasema

Travelled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
We loved our stay! Great location and amazing time here.
Stayed 3 nights in May 2025

2/10 Terrible

Solanyi

Liked: Staff & service
Disliked: Cleanliness, property conditions & facilities
Stayed 2 nights in May 2025

10/10 Excellent

Amal

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Hotel was nice and clean. No coffee/tea/kettle in the room though. Breakfast was nice and had the usual choices. Location was perfect.
Stayed 2 nights in May 2025

2/10 Terrible

Christine

Travelled with family
Disliked: Cleanliness, property conditions & facilities
We asked Expedia to contact Hotel well in advance and tried to change reservation to the Fall of the year. Several days went by and Expedia could never get in touch with Hotel. We are very disappointed that Expedia is just a booking platform with no relationship with its vendors and an inability to solve common issues for its customers. I’ll book direct from now on!
Stayed 2 nights in May 2025

10/10 Excellent

teresita, Renton

Liked: Amenities, property conditions & facilities
Excellent accommodation
Stayed 2 nights in May 2025

10/10 Excellent

Thomas

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 2 nights in May 2025

8/10 Good

Gary

Liked: Property conditions & facilities
Stayed 3 nights in May 2025

10/10 Excellent

Linda

Travelled with partner
Liked: Cleanliness, amenities, property conditions & facilities
Very central and great to stay for a few nights
Stayed 1 night in May 2025

10/10 Excellent

John

Business traveller
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Nice room, central location

Compact room but clean, comfortable and lovely shower room
Stayed 1 night in May 2025

2/10 Terrible

SO FUN

Stayed 3 nights in May 2025

8/10 Good

John

Stayed 1 night in May 2025

2/10 Terrible

ERIC

Stayed 1 night in May 2025

8/10 Good

Verified traveller

Travelled with group
Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 2 nights in May 2025

8/10 Good

Maria

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great location right by the tube/subway, walkable to the theater district (I was able to watch a musical!), Chinatown for food, Covent Garden/Jubilee Market for shopping, etc. The only negative was the streets were dirty. As a single lady, I would not stay out too late at night (in any big city). The staff was very friendly, helpful and accommodating. Kudos to the staff!
Stayed 7 nights in Apr 2025

4/10 Poor

Jennifer

Travelled with partner
Liked: Staff & service
Disliked: Amenities, property conditions & facilities
Conveniently located, however there’s two sets of stairs and one side made into a ramp would be very helpful for people with multiple luggage pieces or disabilities. It was a pain in the butt to get my heavy luggage up the steps. Also, there is only one soap in the shower, a shampoo and body wash combo. Most hotels these days offer a shampoo, a conditioner, and a body wash separately. Even though most of my time was spent walking around town, my hotel room did not have a TV and it would’ve been nice to wind down after coming back to the hotel late at night.
Stayed 1 night in May 2025

6/10 Okay

Arturo

Travelled with partner
Liked: Cleanliness, staff & service
Property is centrally located however no television and cramp quarters.
Stayed 2 nights in May 2025